Proven creative and strategic leader with a solid history of generating superior marketing results for companies and institutions. These results were achieved by developing and launching cross-channel integrated campaigns, content strategies, websites, broadcast email programs, videos, social media, SEO optimizations, paid search, advertising, and analytics plans.
AREAS OF EXPERTISE
Digital Strategy and Implementation • Integrated Marketing Campaigns • Social Media • Automation Drip Campaigns • Content Strategy • Email Strategy and Production • Website Management • Staff Management Video Production • Digital Analytics • Search Engine Optimization • Live Streaming Digital Advertising • Mobile Strategy • Writing and Editing • Journalism • Strategic Planning Project Management • Traditional and Broadcast Media • Relationship Building Media Campaigns • Boston-Area Arts and Culture • Community Outreach • Account Management
Software and Languages: Wordpress, Salesforce Marketing Cloud, Google Analytics, Adobe Experience Manager, iModules, Premiere Pro, After Effects, Photoshop, Dreamweaver, Sprout Social, HootSuite, Litmus, HTML, CSS